This campaign was designed to recruit Travel Money Advisers. It was made up of posters and postcards, displayed in superstores that have a Travelex branch, to appeal to locals shoppers who might consider working locally.
The clean layout gives focus to the different currencies, folded to represent the travel stories they would be a part of. The headlines paired everyday activities with exotic locations to show how easily the job could fit into a normal day and busy life.
© Jan Lewis Creative and clients represented 2016